Japanese confectionery company Glico have announced a new collaboration with the Love Live! School Idol Project anime crosspromoting their line of Watering KissMint products. The first commercial promoting the collaboration has been released, focusing on Maki Nishikino. Each packet of the labeled Watering KissMints comes with a special code for fans to receive special desktop and mobile wallpapers. In addition, the amount of codes entered for the characters on the packet will receive a vote and the winner will become the KissMint Girl.
Here is the visual for the campaign:
You can visit the campaigns website here: http://cp.glico.jp/kissmint-love/